Today's article is written for bloggers and website content writers
those who write articles by profession or passion. A writer who writes
more than hundreds of articles in months or year not all the posts get
highest ranked on search engines, some of the posts may drop in
targeting keywords. That is way authority rank also gets dropped. Again
there is no guarantee that all of your articles will be getting ranked
on search engines but maintaining some rules can make each of our
article more unique so that chances of getting organic search keywords,
traffic, social shares, comments that will help our articles to grow up
rapidly.
By this article we will discuss some ethical factors that can make each
our article to be unique so that people become enticed to share on
social media and search engines give value to our content and our blog
will be generating more organic search traffic from search engines. Keep
reading attentively and you will discover the secret of bloggers
success.
1. Write Article More Than 600+ Words
Normally Google loves texts rather any other objects like images,
videos, or any rich media content. You may notice that if you apply for
Google Adsense right now (when Google has changed their Adsense approval procedures) most of the accounts disapproval issue is Insufficient Content whether
your site includes no more adult content, broken links, even copyrights
and your site getting a reasonable amount of good traffic. So you have
to understand from this Google's warning that how strongly Google wants
more written unique content specially content with texts not only
images, or videos. So you have to write more and more, no matter if it
takes more than 2 or 3 days to publish but you have to maintain quality
not quantity if you want more organic search traffic reward from Google
and other search engines.
2. Add Highest Value to Your Content
The articles you're contributing to your blog should be problematic
because on internet most of the people find the solutions of problems
other than media based content like downloading, sharing, watching,
listening or any similar thing. So first of all you have to find
problems that a mass of people searching for solutions but not getting
appropriate answers in search engines. Now you have to invent the
solution of that problem in your own way so that you can represent the
best writing that they didn't find anywhere. So definitely your writing
will be highly valued to search engines and people will call it unique
content that is why they will share it on social media even they will
talk with their friends about your article so the conversions will
rapidly grow up and thus you could be adding highest value to each of
your post.
N.B. You can find problems joining in forums, Q & A sites, branded forums (Google groups, Yahoo groups, Bing support forum, Facebook, Twitter, Linkedin help forums etc.) or even from social media.
N.B. You can find problems joining in forums, Q & A sites, branded forums (Google groups, Yahoo groups, Bing support forum, Facebook, Twitter, Linkedin help forums etc.) or even from social media.
3. Target Long Tail Keyword
After writing article now it's time to search for keywords exactly to
match our post title and rank it for on search engines. Which keyword
should you target for: either short tail or log tail? The factor is that
most of the SEO experts give value to long tail SEO because of having
relatively lower competition in keywords but highly search volume. Again Long Tail Keyword refers
to targeting niche specific keywords which constitutes of usually 2
words or more in length. An example of long tail keyword would be:
“custom field in WordPress”. Most of the folks who don't know the better
way to rank for keywords like “WordPress” or “WordPress tutorials”
having more than 2 million monthly search volume with highest keyword
competition. As there is no easy white-hat way for you to rank for
specific shot tail keyword, so chances are the folks who have chosen
long tail keyword to easily get ranked.
4. Keyword Positioning Within Post Title
Positioning keywords within your post title is one of the strategies
that expertises recommend to practice on. Some of us don't know the
value of adding keywords within title the right way so randomly place
keywords and find nothing upgrade in keyword ranking. SEO Experts
recommend that placing highly searchable keywords first than lower
searchable keywords within title is much and much better way to get
ranked quickly in search engines. Also separating keywords using pipes (
| ) not hyphen ( - ) , comma( , ) or underscore ( _ ) are more likely
effective way to get ranked for specific keyword
5. Optimize Permalink
Permalink is called “permanent link” that search robots can index and
represent content more effectively. Till now we learnt the importance of
writing unique blog content, using long tail keyword, keyword
positioning and now it's time to learn how to optimize our permalinks
that search engines first knock before clutching post meta title and
other stuffs of our article. Although search engines display post title
in SERPs despite that every webmaster should know the value of writing
optimized and quickly indexable post permalink. Permalinks that include
keywords with appropriate prepositions which are not more than 5 or 7
words in length and each word is interconnected with hyphen ( - ) are
good to get better indexed by search robots than the opposite one. So we
have to be very careful in using optimized permalinks
6. Optimize Post Meta Description
Post meta description
is a short description about a post that search engines display with
post title(right below the green colored post link) on results pages.
Normally Google can show a complete meta description that is not more
than 150 characters in length and if it crosses the limit then Google
shows dotted lines. When search engines display search results based on
specific keywords they not only consider to Domain age, popularity,
authority rank, social media shares, optimized post title but also a
little bit consideration they urge on optimized post description, that
is why you may notice that some of the words within post description are
also highlighted with post title, so this is the reason you need to use
optimized and keyword rich post meta description to get more organic
search traffic.
7. Optimize Post Sub Headings
The sub-headings (h2, h3 tags) of your post also need to be optimized
because when search engines index our pages they only read it as an html
document not the snazzy presentation that humans see, first of all they
hunt for headlines
h1, h2, h3 tags then other elements respectively. So if we optimize
post headline(h1 tag) we must optimize sub-headlines(h2, h3 tags)
because search engines index each headline of our post very carefully,
and this will improve our search keywords as well.
8. Make Your Post Quickly Shareable
Google gives value the posts that are getting shared on social media
rapidly. The more people will share your posts the more the conversions
rate will increase so chances are getting involved in Google's top 10
site listings in search results pages. You can use Addthis.com sharing buttons (Vertical, horizontal or even smart layer of addthis) also sharethis.com or po.st.
Among all of the formats we recommend choosing vertical floating
buttons because of easy share ability no matter whether readers scroll
down or up your pages.
9. Ethical Link Building
Link building makes it easy to drive extra more traffic to a website
from different parts of internet. To build natural links which is the
priority of every webmaster is the foundation of off-page SEO. Link
building that is in white hat way is also recommended by search
engines. Apply the best formulas of link building like releasing
presses, writing guest blog, ethical commenting, posting on forums, etc.
Be remember of building branded(Wild Blogger or The Wild Blogger) or generic ("here", "this site" and "website") link building not that in naked way (http://thewildblogger.com) because branded and generic link building are more likely to be natural rather than naked link building.
10. Using Robots.txt
Search engines robots obey robots.txt command even media partner site's
robots like Adsense robots, Adbrite robots etc. If you block particular
URLs so that search engines robots can't crawl it and index it, your
search visits will definitely get reduced and you will lose getting more
organic search traffic even some of your search keywords will not get
ranked in search engines. So be careful using custom robots tag for your
website, in blogger you can easily setting for robots header tag by
going
Blogger > Dashboard > Settings > Search preference > Robots header tag
You can even add custom robots tag but any wrong activity will seriously hamper your site performances on search engines so we strongly recommend to ignore in taking any action here. For your better understanding please read following guides
11. Be Serious in Keyword Density
Keyword density that is the percentage of times a keyword or phrase
appears on a web page compared to the total number of words on that
page. According to search engines the contextual keyword density can be
used as a factor in determining whether a web page is relevant to a
specific keyword or keyword phrase. If you go extreme in applying
keywords but adding a few value to your context might be taken as spam
by search engines. That's why specialists advice not to go out smart
Google and other search engines. If you apply this formula intending
that you will get more organic traffic you will be wrong since Google's
webmaster and Bing webmaster guidelines mark these pages as doorway
pages and that is the black hat seo technique. You can measure the
keyword density before adding in your blog post with keyword density checker tool by SEO Book.
source: thewildblogger.com
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